Integration Between Online and Physical Stores With NEXT BASKET

NEXT BASKET’s platform offers omnichannel commerce integrations to help you sell more with a range of specific services.

Benefits of integrating a physical and online

Two key benefits of omnichannel sales are: 

• Higher customer satisfaction – you allow consumers to shop the goods your store offers in the most convenient way for them.

More sales – customer satisfaction inevitably reflects on the number of sales.

What is omnichannel commerce? 

Omnichannel commerce is a business model in which a business provides its customers with various combined methods of buying goods based on integrating a physical and e-store. 

Complementary sales channels are a modern method to make more sales, which is based on the following:

• Opportunities to purchase, try, return, or exchange goods by combined and complementary methods
• Use of different sales channels – online store and physical store working in a single integrated system (warehouse, physical store, online service, marketing, etc.)

What are the options in omnichannel commerce 

There are several options through which you can realize the omni-channel trade.

Buy online – get in a physical store

The customer can order the desired product through the e-store and receive it at your physical location.

It’s a convenience that increases satisfaction and makes it easier to interact with your business.

Return to a physical store

Returning an item that doesn’t meet your customers’ expectations after receiving it can be made significantly more accessible with a return to your physical facility. 

Provide customer convenience and streamline the reverse logistics process with the option to return goods ordered online to a physical store.

Try on in a physical store and order online in another color

This option allows users to try a product in your store but place an online order afterward.

See online where the product is physically available

Customers can check the availability of one or more items in your online store to purchase the nearest (and most convenient for them) physical location of your business.