How to Launch an Online Store in NEXT BASKET
Migration from your old platform to the NEXT BASKET platform
See how you can prepare for us to build your online store on the NEXT BASKET platform:
01
Give us a call to learn about the advantages of NEXT BASKET.
Our team will answer every question you have.
02
In most cases, we can replatform your online store without your involvement in the process.
We just need your permission.
03
If we can’t automatically copy your online store, then we’ll need the following data:
- Product categories
- Filters
- Product descriptions
- Product images
- Files in the website footer
04
You need to choose the design for your new online store.
We have unique tools that can change the architecture, layout, and colors of the pages on the website.
You can also make these changes yourself, as specialized technical knowledge is not mandatory.
05
Choose which payment systems and couriers you’ll work with.
We are integrated with many external services – you just need to choose which ones you want to be displayed in your online store.
06
We’ll need about three working days to show you your new ecommerce website.
You’ll be sure to like it.
07
Choose which business model you’ll work under:
a) You manage your online store yourself.
b) NEXT BASKET manages your online store for you.
08
Choose which e-commerce services you’ll use.
Regardless of which subscription plan you choose, you can use a variety of free and paid services performed by our ecommerce experts.
09
Choose a digital marketing agency.
They will handle your advertising on Google, Facebook, Instagram, and/or TikTok and use Criteo, affliliate platforms, and other channels.
The NEXT BASKET team has top experts specialized in digital marketing and advertising and can handle the advertising for you.
10
We recommend that we develop an advertising strategy and posting plan for you.
It’s not just about having ads — defining the precise message for end users is also extremely important.
In our digital agency, NB Digital, we have top marketers who will determine the unique selling points of your products and the brand, based on which the advertisement will be optimized best.
If you don’t know your USPs, we will create a unique value proposition for your products.
11
Choose an SEO agency for your website.
SEO is a service that every ecommerce business needs – the goal is for 50% of all online orders to come from direct, organic, and brand conversions.
The NEXT BASKET team can offer you professional SEO services.
12
If you’re already working with a marketing and SEO optimization agency, we can conduct an audit for you.
This audit is completely free for our Partners.
13
Decide who will create banners for the website pages, as well as those for digital advertising.
Experienced designers are part of NEXT BASKETS’s team and know how to design a banner that captures the customer’s attention.
14
Decide who will handle the accounting of your company– whether you’ll use an external accountant, or if it will be our responsibility.
Keep in mind that your ecommerce accountant needs to be aware of local and international regulations in every target country of your ecommerce sales.
First online store with NEXT BASKET
See how you can prepare for us to build your online store on the NEXT BASKET platform:
01
Create a business strategy.
Your business strategy should answer several basic questions, such as: which sector of commerce you’ll target, what products you’ll sell online, where you’ll source them from, etc.
02
Come up with a company name for your business (trademark).
It’s good to settle on a unique name that doesn’t resemble the names of other existing businesses.
It’s essential to have an available domain (the name of your online store) with the same name.
03
Choose a domain (… somename.com or …domainname.eu).
We recommend that your business name matches the domain, which is a challenging task since most good domains are either taken or sold at a high price.
If you’re struggling with this task, NEXT BASKET can choose a domain for you and maintain its ownership.
04
Decide in which countries you will sell, and choose a domain for each of them.
If you use one domain for all countries, we recommend its extension to be example.com or example.eu.
05
Design a logo.
A logo is an essential element of the corporate identity, as it embodies the business philosophy and uniqueness of your brand.
You can trust the designers at NEXT BASKET, who have the knowledge and experience to create a beautiful and memorable company logo.
06
Register a trading company (your company).
We recommend you to get acquainted with all legal forms and choose the one that best matches your long-term goals. You can do that with the help of an accountant or a legal professional.
07
Open a bank account for the company.
A company bank account is mandatory according to the General Terms of the NEXT BASKET platform.
08
Register your trademark.
This way, you protect yourself from brand abuse and prevent the risk in the future, when you have a profitable business and have established your name in the market, of being prohibited from using it.
09
Choose the type of products you will sell online.
We can help you make the right choice and find the right sourcing strategy.
10
To configure your online store, we will need the following information:
- Product categories
- Filters
- Product descriptions
- Product photos
- Texts for the files in the website footer
11
Choose a design for your new online store.
We have unique tools that can change the architecture of the website pages, their layout, and colors.
You can make these changes yourself, as specialized technical knowledge is not required.
12
Choose which payment systems and couriers you will work with.
We are integrated with many external services – you just need to specify which ones you want to be displayed in your online store.
13
It will take us about three working days to show you your new site.
You will be sure to like it.
14
Choose which business model you will work with:
a) You manage your online store yourself.
b) NEXT BASKET manages your online store.
15
Choose which e-commerce services you will use.
Regardless of which subscription plan you choose, you can use a variety of free and paid services provided by our experts.
16
Shoot the products in a professional photo studio.
Professional product photography will help you boost sales and increase conversions by making your products look as attractive as possible to your target audience.
17
Create professional product descriptions.
It’s essential that the descriptions are unique, i.e., not copied from another store. Otherwise, Google will penalize you by ranking your site lower in search results for specific keywords.
Always use the NEXT BASKET template so that every part of the description is placed correctly.
If you prefer, we can write your product descriptions for you.
18
Determine the prices at which you want to sell.
We recommend checking the prices of local competitors and those from other countries where you plan to conduct online trade.
The commercial department of NEXT BASKET can develop a trade and pricing strategy that meets your needs and development plans.
19
Choose a digital marketing agency.
They will handle your advertising on Google, Facebook, Instagram, and/or TikTok and the use of Criteo, affiliate platforms, and other channels.
The NEXT BASKET team has top experts specialized in online store advertising and can handle the advertising for you.
20
We recommend that we develop an advertising strategy and posting plan for you.
Please change to something like the following:
It’s not just about having ads — defining the precise message for end users is also extremely important.
In our digital agency, NB Digital, we have top marketers who will determine the advantages of your products and the brand as a whole that should be advertised.
If you don’t know the advantages, we will create a unique marketing proposition for your products.
21
Choose an SEO agency for your website.
SEO is a service without which no online store can function – the goal is for 50% of all online orders to come from direct, organic, and brand conversions.
The NEXT BASKET’s team can offer you professional SEO services.
22
Choose who will design the banners for website pages and for digital advertising.
Experienced designers are part of NEXT BASKETS’s team and know how to design a banner that captures the customer’s attention.
23
Decide who will handle the accounting of your company– whether you’ll use an external accountant, or if it will be our responsibility.
Keep in mind that your ecommerce accountant needs to be aware of local and international regulations in every target country of your ecommerce sales.
If you have a physical store and want an online store to complement it
See how you can prepare to have your online store built on the NEXT BASKET platform.
01
Make a list of the goods you have in your physical store so that we can upload them into the online store.
We will provide you with templates to fill out.
It’s enough to provide them to us in Excel or another suitable format.
02
To configure your online store, we will need the following data:
- Product categories
- Filters
- Product descriptions
- Product photos
- Texts for the files in the website footer
03
You need to choose the design for your new online store.
We have unique tools that can change the architecture of the website pages, their layout, and colors.
You can make these changes yourself, as no specialized technical knowledge is required.
04
Choose which payment systems and couriers you will work with.
We are integrated with many external services – you just need to specify which ones you want to be displayed in your online store.
05
We will need up to three working days to show you your new site.
You will be sure to like it.
06
Choose the business model you will work with:
a) You manage your online store yourself.
b) NEXT BASKET manages your online store.
07
Choose which e-commerce services you will use.
Regardless of which subscription plan you choose, you can use a variety of free and paid services provided by our specialists.
08
Shoot the products in a professional photo studio.
Professional product photography will help you boost sales and increase conversions by making your products look as attractive as possible to your target audience.
09
Create professional product descriptions.
It’s essential that the descriptions are unique, i.e., not copied from another store. Otherwise, Google will penalize you by ranking your site lower in search results for specific keywords.
Always use the NEXT BASKET template so that every part of the description is placed correctly.
If you prefer, we can write your product descriptions for you.
10
Determine the prices at which you want to sell.
We recommend checking the prices of your competitors in each target market that you’re interested in.
The commercial department of NEXT BASKET can develop a trade and pricing strategy that meets your needs and development plans.
11
Choose a digital marketing agency.
They will handle your advertising on Google, Facebook, Instagram, and/or TikTok and the use of Criteo, affiliate platforms, and other channels.
The NEXT BASKET team has top experts specialized in online store advertising and can handle the advertising for you.
12
We recommend that we develop an advertising strategy and posting plan for you.
It’s not just about having ads — defining the precise message for end users is also extremely important.
In our digital agency, NB Digital, top marketers work who will determine the advantages of your products and the brand as a whole that should be advertised.
If you don’t know the advantages, we will create a unique marketing proposition for your products.
13
Choose an SEO agency for website optimization for search engines.
SEO is a service without which no online store can function – the goal is for 50% of all online orders to come from direct, organic, and brand conversions.
The NEXT BASKET team can offer you professional SEO services.
14
Choose who will design the banners for website pages and for digital advertising.
Experienced designers work at NEXT BASKET who know how to design a banner that captures the customer’s attention.
15
Decide who will handle the accounting of the trading company (your company) – whether you will use an external accountant, or whether it will be our responsibility.
Keep in mind that your ecommerce accountant needs to be aware of local and international regulations in every target country of your ecommerce sales.